Instagram made $660M in a single day by selling 44 million blue verification checks


  • Instagram has earned $660 million in a single day by selling 44 million blue verification checks for $15 each.
  • The number of checks being sold is expected to increase in the coming days as the blue checks become more popular.
  • The blue verification badge confirms an account is genuine and offers benefits like increased security checks and access to live support.
  • The verification service is available only to users over 18 and will not be offered to businesses as of now. Accounts verified under previous requirements will remain unaffected.